What Can You Do With Google Analytics?

TOP 5:

  1. Content Performance
    •  Answers the question “What content is performing best?”
  2. Custom Dashboards
  3. Advanced Segments
    • Track performance by visitor segments.
  4. Social Value Reports
    • Measure the value of social traffic.
  5. Attribution Modeling
    • This is the $150,000 tool that Google gives you for free.

What Else?

  • Track Mobile Website and Apps
  • Offline Marketing
  • Video Plays
  • Phone Calls
  • CRM Integration
  • Demographics
  • Cross-Device Tracking
  • Remarketing
  • Benchmarking

In case you were still wondering, almost any marketing activity can be tracked in Google Analytics